← Business Metric: Industry Specific (Industrials & Materials) (all topics)

Working capital - customer advances

Business Model & Unit Economics · Working capital & balance sheet

What it is

Steel pipe and project equipment makers negotiate customer advances alongside price, so the buyer funds raw material purchase and manufacture. It is standard in made-to-order pipe and project supply, and unavailable in commodity sales

It is typically negotiated alongside price, and its availability differs sharply between government, private and export customers

Impact on industries

  • Structurally superior economics - a business funded by advances can grow without proportionate debt, which is rare in a steel conversion business
  • Also a credit filter: a customer willing to pay in advance is demonstrating both intent and solvency before production begins
  • Bargaining power determines availability, so it is strongest exactly when order books are full and weakest when the supplier most needs it
  • Advances usually come with delivery and performance obligations, and can be reclaimed if execution slips, so they are liabilities as well as funding

Industries affected