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FSSAI food & nutraceutical regulation

Policy & Regulation · Standards & approvals

What it is

The Food Safety and Standards Authority of India regulates food, health supplements and nutraceuticals - licensing manufacturers, approving ingredients and additives, setting labelling and claim rules, and enforcing residue and contaminant limits

Ayurveda Aahara standards created a defined category for ayurvedic foods within the same framework, and export consignments face additional testing on residues

Impact on industries

  • Formal standards legitimise a category long dominated by unregulated products, which favours organised players with compliance capability
  • Approved-ingredient lists and claim rules give a compliant manufacturer a defensible position against informal competitors
  • Claim substantiation has tightened as the category grew, so marketing latitude has narrowed for supplements and functional foods
  • Licensing, testing and labelling compliance is a fixed cost, weighing disproportionately on small manufacturers
  • The same authority governs food, supplements and ayurvedic foods, so a product's classification determines which rules and claims apply

Industries affected